This Privacy Policy explains what personal data yesb collects from players in Bangladesh, how that data is used, who it may be shared with, how it is protected, and what rights you hold over your own information. Please read this document carefully before registering an account.
yesb ("we", "our", "us", "the Platform") operates the online casino and sports betting platform accessible at yesb.win. As the operator of this platform, yesb acts as the data controller for all personal data collected from players located in Bangladesh in connection with their use of our services.
This Privacy Policy applies to all personal data collected through the yesb website, mobile-optimised interfaces, customer support channels, and any other point of contact between a player and the yesb platform. It should be read alongside the yesb Terms & Conditions and Responsible Gaming Policy, both of which are incorporated by reference.
By creating a yesb account or continuing to use the yesb platform, you confirm that you have read this Privacy Policy and that you understand how your personal data will be processed. If you do not agree with any aspect of this policy, you should not register an account or continue to use the platform.
2.1 Data You Provide Directly
When you register a yesb account, interact with our support team, or use any feature of the platform, you may provide us with the following categories of personal data:
2.2 Data Collected Automatically
When you access the yesb platform, our systems automatically collect certain technical and behavioural data, including:
2.3 Data From Third Parties
In certain circumstances, yesb may receive personal data about you from third-party sources, including: identity and address verification service providers used during the KYC (Know Your Customer) process; payment processing partners such as bKash, Nagad, and Rocket, who may confirm transaction status and account ownership; and fraud detection and anti-money-laundering screening services. Data received from third parties is handled with the same level of care as data collected directly.
| Data Category | Examples | Collection Method |
|---|---|---|
| Identity | Full name, NID, date of birth | Registration / KYC form |
| Contact | Phone number, email, address | Registration form |
| Financial | bKash / Nagad number, transaction records | Cashier / payment gateway |
| Technical | IP address, device type, browser | Automatic — platform logs |
| Behavioural | Games played, bets, session time | Automatic — platform analytics |
| Third-party | KYC verification results | Identity verification partners |
yesb uses the personal data we collect for the following purposes:
3.1 Account Management and Platform Access
We use your identity and contact data to create and maintain your yesb account, authenticate your identity when you log in, and enable you to access all features of the platform including deposits, gameplay, withdrawals, and promotional offers.
3.2 Identity Verification (KYC)
yesb is required to verify the identity of all players before processing withdrawals and for players who reach certain deposit thresholds. We use the identity and financial data you provide — together with outputs from our third-party KYC service providers — to confirm that you are who you say you are, that you are aged 18 or above, and that the payment methods you use belong to you.
3.3 Processing Transactions
Your financial data, including your registered bKash, Nagad, Rocket, and Upay account details, is used solely to process deposits and withdrawals on your behalf. yesb does not store card credentials; those are processed exclusively within the relevant card network's PCI-DSS compliant gateway.
3.4 Responsible Gaming Compliance
yesb uses your behavioural and usage data — including deposit patterns, session frequency, and loss history — to identify players who may be exhibiting signs of problem gambling. Where such indicators are detected, yesb may take proactive steps including applying protective limits, reaching out via support, or triggering the self-exclusion review process, in accordance with our Responsible Gaming Policy.
3.5 Fraud Prevention and Security
Technical and behavioural data — including IP addresses, device fingerprints, and transaction patterns — is analysed to detect and prevent fraud, money laundering, bonus abuse, multiple-account creation, and other prohibited conduct as defined in the yesb Terms & Conditions.
3.6 Customer Support
When you contact yesb support, we use your account data and correspondence history to understand the context of your query, resolve your issue efficiently, and maintain a record of communications for quality assurance and dispute resolution purposes.
3.7 Marketing Communications
With your consent, yesb may send you promotional communications by email or SMS about new games, bonuses, seasonal offers (such as Eid promotions or Pohela Boishakh specials), and platform updates. You may withdraw your marketing consent at any time by contacting support at [email protected] or by updating your communication preferences within the account settings panel. Withdrawal of marketing consent does not affect the lawfulness of processing carried out before that withdrawal.
3.8 Legal and Regulatory Obligations
yesb retains certain transaction and identity records to comply with applicable anti-money-laundering (AML) obligations, financial record-keeping requirements, and to respond to lawful requests from regulatory and law enforcement authorities.
yesb processes personal data on the following legal bases:
yesb uses cookies and similar tracking technologies (such as local storage and session tokens) to operate the platform, remember your preferences, maintain your login session, and analyse how players interact with the site. The categories of cookies used on the yesb platform are as follows:
| Cookie Type | Purpose | Duration |
|---|---|---|
| Strictly Necessary | Session authentication, security tokens, load balancing | Session / up to 24 hours |
| Functional | Language preferences, last-played game, display settings | Up to 12 months |
| Analytics | Page-view counts, session duration, feature usage patterns (anonymised) | Up to 24 months |
| Fraud Detection | Device fingerprinting, IP reputation signals, bot detection | Up to 12 months |
Strictly necessary cookies cannot be disabled as they are essential for the platform to function. You may manage or delete functional and analytics cookies through your browser settings; however, doing so may affect your experience on the yesb platform. Please refer to your browser's help documentation for instructions on managing cookie preferences.
yesb does not use cookies to deliver third-party advertising or to track your activity on websites other than yesb.win.
yesb does not sell your personal data to any third party. We may share your data only in the following limited circumstances:
6.1 Payment Processing Partners
To process deposits and withdrawals, yesb shares the minimum necessary financial data with your chosen payment provider (bKash, Nagad, Rocket, Upay, Visa, Mastercard, or SureCash). Each payment partner operates under its own privacy policy and data protection obligations. yesb is not responsible for the data practices of payment partners once data has been transmitted to their systems.
6.2 Identity Verification and KYC Providers
yesb works with accredited third-party identity verification providers to carry out KYC checks. These providers receive the identity documents and personal data you submit during the verification process solely for the purpose of confirming your identity and age. They are contractually prohibited from using your data for any other purpose.
6.3 Fraud Prevention and Security Services
Technical identifiers — such as anonymised device fingerprints and IP-based risk scores — may be shared with specialist fraud-detection services to protect the integrity of the yesb platform and its player community.
6.4 Game Software Providers
When you play a game powered by a third-party studio such as Pragmatic Play, Evolution Gaming, NetEnt, Microgaming, Spribe, or Ezugi, limited session data (such as a pseudonymous player token and stake amounts) is transmitted to the game server operated by that provider. No directly identifying personal data (such as your name, phone number, or bKash account) is shared with game providers.
6.5 Legal and Regulatory Disclosure
yesb may disclose personal data to law enforcement agencies, regulatory bodies, or other competent authorities where we are required to do so by applicable law, court order, or lawful regulatory request. yesb will only disclose the minimum data necessary to satisfy such requirements and will, where legally permissible, notify the affected player of any such disclosure.
yesb retains personal data for as long as is necessary to fulfil the purposes for which it was collected, subject to any longer retention periods required by applicable law. The following retention periods apply as a general guide:
| Data Category | Retention Period | Reason |
|---|---|---|
| Account and Identity Data | Duration of account + 5 years post-closure | AML compliance, dispute resolution |
| Transaction Records | 7 years from transaction date | Financial record-keeping obligations |
| KYC Documents | 5 years post-account closure | Regulatory and AML requirements |
| Support Correspondence | 3 years from last interaction | Dispute resolution, quality assurance |
| Marketing Consent Records | Until consent is withdrawn + 1 year | Proof of consent for compliance |
| Technical / Log Data | Up to 24 months | Security monitoring, fraud detection |
| Self-Exclusion Records | Indefinite | Responsible gaming enforcement |
When data is no longer required, yesb will delete or anonymise it in a secure manner. Anonymised, aggregated data that can no longer be linked to any individual may be retained indefinitely for statistical and platform improvement purposes.
yesb takes the security of your personal data seriously and employs a range of technical and organisational measures to protect it against unauthorised access, accidental loss, disclosure, or destruction. These measures include:
Despite these safeguards, no online platform can guarantee absolute security. If you suspect that your yesb account has been compromised, you must contact support at [email protected] immediately so that protective action can be taken without delay.
As a yesb player, you hold the following rights with respect to your personal data. To exercise any of these rights, please contact yesb support at [email protected], clearly stating the right you wish to exercise and providing sufficient information to identify your account.
9.1 Right of Access
You have the right to request a copy of the personal data yesb holds about you. Upon receiving a valid access request, yesb will provide a structured summary of your data within a reasonable timeframe.
9.2 Right to Rectification
If any personal data yesb holds about you is inaccurate or incomplete, you have the right to request that it be corrected. You may update certain account details directly through the account settings panel; for data that requires manual correction (such as KYC-verified identity fields), please contact support.
9.3 Right to Erasure
You may request the deletion of your personal data where it is no longer necessary for the purposes for which it was collected, where you have withdrawn consent (and no other legal basis applies), or where you object to processing based on legitimate interests and yesb has no overriding grounds to continue processing. This right is subject to yesb's legal obligations to retain certain records — for example, AML-required transaction and identity records cannot be deleted before the end of their mandatory retention period.
9.4 Right to Restriction
In certain circumstances — for example, while yesb investigates the accuracy of disputed data — you may request that the processing of your data be restricted. During restriction, yesb will continue to store your data but will not actively process it beyond what is legally required.
9.5 Right to Object
Where yesb processes your data on the basis of legitimate interests, you have the right to object to that processing. yesb will assess your objection and cease processing unless it can demonstrate compelling legitimate grounds that override your interests. You may also object to the processing of your data for direct marketing purposes at any time, with immediate effect.
9.6 Right to Data Portability
Where processing is based on your consent or on a contractual basis, and is carried out by automated means, you have the right to receive a copy of your data in a structured, commonly used, and machine-readable format, and to request that it be transmitted directly to another controller where technically feasible.
9.7 Right to Withdraw Consent
Where yesb processes your data on the basis of consent — primarily for marketing communications — you may withdraw that consent at any time by contacting [email protected] or updating your preferences in the account settings. Withdrawal does not affect the lawfulness of processing carried out prior to withdrawal.
The yesb platform is strictly intended for adults aged 18 and above. yesb does not knowingly collect, store, or process personal data belonging to individuals under the age of 18. Registration on the yesb platform requires a declaration of age, and accounts are subject to documentary age verification at any time.
If yesb becomes aware that personal data has been collected from a person under the age of 18, the affected account will be closed immediately, all balances will be forfeited, and the associated personal data will be deleted as soon as reasonably practicable, subject to any overriding legal retention obligations.
The yesb platform may contain links to third-party websites or services — for example, the websites of payment partners such as bKash, Nagad, and Rocket. These third-party sites operate independently of yesb and are governed by their own privacy policies. yesb has no control over, and accepts no responsibility for, the data practices of any third-party website you visit via a link from the yesb platform.
We encourage you to review the privacy policy of any third-party website before providing your personal data to that site. The inclusion of a link on the yesb platform does not constitute yesb's endorsement of the linked site's privacy practices.
yesb reserves the right to update or amend this Privacy Policy at any time to reflect changes in our data practices, applicable law, or platform features. When changes are material, yesb will provide notice to registered players via the email address associated with their account and/or through a prominent notice on the platform, at least 14 days before the revised policy takes effect.
The effective date at the top of this document will be updated whenever the policy is revised. Continued use of the yesb platform following the effective date of a revised Privacy Policy constitutes your acceptance of the updated terms. If you do not agree with the changes, you should close your account and withdraw any remaining balance before the revised policy takes effect.
For questions about any aspect of this Privacy Policy — including the data we hold about you, how it is used, or how to exercise your rights — please contact yesb support at [email protected]. Our team operates 24/7 in Bangladesh Standard Time (BST, UTC+6) and will endeavour to respond to all privacy-related queries within 5 business days.
A quick-reference summary of the rights you hold over your personal data held by yesb, and how to exercise each one.
Request a full copy of the personal data yesb holds about you, including account details, transaction history, and KYC records. Contact [email protected] to submit an access request.
If any information yesb holds about you is incorrect or out of date, you have the right to request a correction. Update basic details in your account settings or contact support for KYC-verified fields.
Ask yesb to delete your personal data where it is no longer needed for its original purpose, subject to mandatory legal retention periods for financial and AML records.
Request that yesb temporarily suspends active processing of your data — for example, while a dispute about its accuracy is being investigated — without deleting the data.
Where processing is based on legitimate interests or direct marketing, you may object at any time. yesb will cease processing unless it can demonstrate compelling overriding grounds.
Receive a structured, machine-readable copy of data you have provided to yesb under consent or contract, and request its transfer to another controller where technically feasible.
Six core pillars that underpin yesb's commitment to keeping your personal data safe, private, and under your control.
Every byte of data exchanged between your browser and yesb's servers travels through a TLS-encrypted channel, protecting your credentials and financial information from interception at all times.
yesb's multi-step identity verification process confirms that every active player is a real, adult individual. This protects the broader player community and ensures fair access to winnings and promotions.
bKash, Nagad, and card credentials never pass through yesb's servers. All sensitive payment data is handled exclusively within the respective provider's PCI-DSS compliant infrastructure.
Anonymised behavioural data is continuously analysed to identify players who may need support. Protective action — including deposit limits and self-exclusion — is triggered proactively where indicators are detected.
yesb has never sold player data to advertisers, data brokers, or third-party marketers. Your information exists solely to provide you with a safe, personalised gaming experience on the yesb platform.
Marketing consent can be withdrawn at any moment by contacting [email protected] or adjusting preferences in your account settings — no delays, no lock-in periods, effective immediately upon receipt.
Now that you understand how yesb protects your personal data, explore our full range of games and sports betting markets — all accessible in Bangladeshi Taka via bKash, Nagad, and Rocket.